On Friday, November 25, 2022, Jonathan “Hovain” Hylton, one of hip-most hop’s adored managers, died. His death was announced the next day in a post on his Instagram account, which indicated that he died at home. It also asked followers to respect his family’s privacy during this trying time. The complete caption was as follows:
“It is with extreme sadness that we inform all family, friends, and colleagues that Jonathan “Hovain” Hylton died on Friday, November 25, while at home.” He was a much-loved and dedicated father, husband, son, brother, and loyal Brooklynite.”
It went on to say:
“We’d want to thank all of his close pals for all of your love and support throughout this tough time.” We ask that you keep his family in your thoughts and respect their privacy at this difficult time.”
Hovian was a label artist, owner, and manager noted for his hard work and kind demeanor. T-Pain, YFN Lucci, Cam’ron, Troy Ave, and Styles P. Dom Kennedy are among the Platinum-selling musicians he has collaborated with.
Hovian used to teach “The Business of Music” at Kingsborough Community College.
Born in Brooklyn, Hovain’s early exposure to music encouraged him to pursue a career in the field. He remarked in a 2017 interview with Scoop B Radio Podcast:
“I had no idea what it was, but I knew it had something to do with music.” You don’t go to college and say, ‘OK. ‘I want to work in the music industry.’ “I believe my life and upbringing have equipped me for it.”
The Hovain, who is pragmatic by nature, got his first taste of the job by following the late boxing promoter Butch Lewis. He said that the event taught him the value of being “self-made.” He soon joined the Famous Firm alongside Randall “Sicakamore” Medford. The team oversaw the careers of various performers, including Rich Hill, Tommy Hilfiger’s son. They also assisted in the establishment of the Famous Factory live performance, which included musicians like as Curren$y and Wiz Khalifa, in cooperation with XXL Magazine.
He quickly founded his own business, Hovain Hylton Management, where he combined management and marketing to create “unique branding arrangements.” Young Lito, a Brooklyn rapper, and experienced writer and artist Rob Markman were among his most recent clients. His keen abilities enabled him to land partnerships with athletic companies such as Adidas, Avion Tequila, and Diddy’s Sean John apparel line. When discussing his work ethic, Hovian said that it is not about putting together any transaction, but rather about finding the proper arrangement that works for both the client and the brand. He stated:
“The benefit of conducting excellent business is much greater than receiving a cheque.” It’s about giving my clients, the brand, and, most importantly, the customer a good experience.”
Billboard named him a “leading music executive” just a week before his death. In addition, the hip-hop manager was requested to teach a weekly course called “The Business of Music” at Kingsborough Community College last year. The training included issues such as publication arrangements, how artists may profit from business transactions, and much more.
Following his unexpected death, netizens paid homage to Hovain.
As soon as the news broke, fans and internet users began tweeting their condolences and prayers to the late music entrepreneur. Many fans and musicians he worked with expressed their condolences as well as their thanks for his death. His friends paid their condolences on social media as well.
Beloved Hip-Hop Manager Jonathan ‘Hovain’ Hylton Has Diedhttps://t.co/D9oFbazDdc
— grandted 212.914,415, 510, 707, (@grandted212) November 28, 2022
Hip Hop Manager Hovain Passes Away: R.I.P. Hovain. Well-known and respected music mogul Jonathan “Hovain” Hylton passed away unexpectedly at the age of 34. The heartbreaking news was revealed on his social media accounts on Friday (Nov. 25) that Hylton… https://t.co/LXWumXSUF6 pic.twitter.com/1KQAva6EPR
— D’ Sela (@amdsela) November 27, 2022